MUNI THE BOSS

Ford Snags Advertising Age Award
Posted on October 19, 2010 by Matt Keegan

The Ford Motor Company won Advertising Age’s Marketer of the Year 2010 award, the second automaker to win in as many years. Hyundai won last year, fresh off its Hyundai Assurance warranty and the one-two introduction of its Genesis sedan and coupe. Goodwill Ford Ford’s win may surprise some who see the automaker involved in [...]

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Ford to Sell Mazda Stake?
Posted on October 18, 2010 by Matt Keegan

The Ford Motor Company and Mazda Motors have a long and friendly relationship dating to 1971 when Mazda began to supply its compact Proceed pickup truck to Ford. That model was sold in the United States as the Ford Courier, eventually replaced by the Ford Ranger in the early 1980s. [1] Mazda Stake In 1979, [...]

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New VW New Beetle Takes Shape
Posted on October 18, 2010 by Matt Keegan

Will it be called the Volkswagen renewed New Beetle or the new Volkswagen New Beetle when it rolls out for the 2012 model year? No matter, the next generation of the latest iteration of the Volkswagen (New) Beetle has been a long time coming. The original New Beetle made its debut in 1998 and that [...]

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Enterprise to Bolster Fleet with Electric Vehicles
Posted on October 15, 2010 by Matt Keegan

Enterprise Rent-A-Car announced this week that it will include 100 of Coda Automotive’s electric sedans in its car rental fleet in 2011. That move follows Enterprise’s earlier deal with Nissan to acquire 500 of its Leaf electric vehicles beginning in December 2010. “The CODA’s dependable, all-season range are a perfect match for the driving conditions [...]

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Missing Global Ford Ranger: Found
Posted on October 15, 2010 by Matt Keegan

Compact truck fans love their Toyota Tacomas and Nissan Frontiers. They also love their Suzuki Equators, Dodge Dakotas, GMC Canyons, Chevrolet Colorados, but not their Ford Rangers. Say it again?! Well, they do love their Ford Rangers, but judging by how the Ford Motor Company is treating its North American customers, the global Ford Ranger [...]

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Chevy Volt May Shock Critics
Posted on October 14, 2010 by Matt Keegan

Three years after the hype first began, General Motors has officially started to mass market the Chevrolet Volt. Despite the car being available only in limited quantities when it goes on sale in November 2010, GM is taking no chances you and I won’t know about it. The Chevy Volt is a huge gamble for [...]

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Next Autoworks: All About the Hype?
Posted on October 14, 2010 by Matt Keegan

Despite the global auto industry going through one of its toughest times in memory – especially in 2009 when sales hit rock bottom – a number of new automakers have launched or in the process of forming. That move seems crazy given that consolidation appears to be the best way for car manufacturers to survive [...]

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Toyota, Scion & Complimentary Maintenance
Posted on October 13, 2010 by Matt Keegan

Toyota Motor Sales U.S.A. Inc., has taken a big step toward winning back customers by rolling out a complimentary maintenance service for Toyota and Scion buyers. The free service plan, which is for two years or 25,000 miles, includes scheduled maintenance and 24-hour road service. Complimentary Maintenance Toyota announced and put into effect its Toyota [...]

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GM Damage Control For Chevrolet Volt
Posted on October 13, 2010 by Matt Keegan

General Motors’ PR team has been busy the last few days. I take that back — GM’s PR team is always busy, but they have been in “damage control” ever since critics asserted that the Chevrolet Volt is not really an electric car. Electric Drive Technically, GM has not claimed that the Volt is simply [...]

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Updated EPA Fuel Economy Estimates Rolling Out
Posted on October 12, 2010 by Matt Keegan

The fuel economy estimates provided by the Environmental Protection Agency are just that – estimates. However, they also offer consumers a good indication of what sort of fuel mileage they can expect around town, on the highway and in combined driving. Automakers love to use these numbers as part of their marketing initiatives. For example, [...]

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Loaner Cars May Boost Buick, GMC Visibility
Posted on October 12, 2010 by Matt Keegan

Buick appears to be making progress in revamping its product line, casting to the side its septuagenarian image and coming across as more youthful and interesting to potential buyers. Through September 2010 sales are up by 58 percent for the year, the fastest growth of any brand sold in America. Loving Buick Certainly, some of [...]

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Decision Day Looms For Lincoln Dealers
Posted on October 11, 2010 by Matt Keegan

The days of Ford neglecting Lincoln appear to be over, but there is still some hard work to be done if Lincoln is to compete effectively against other luxury makes. As recently as 1998 Lincoln was the top-selling luxury make in America, but has since fallen to sixth place out of nine brands as reported [...]

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7 USA Racing Schools
Posted on October 11, 2010 by Matt Keegan

Do you have a need for speed? We hear you! There is nothing that compares to getting behind the wheel of your favorite ride and zipping down the highway. No, wait – let’s amend that statement! There is nothing that compares to getting behind the wheel of a race car and ripping around the track. [...]

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SEMA 2010 Preview Hotness!
Posted on October 8, 2010 by Matt Keegan

The 2010 SEMA Show is fast approaching, with November 2-5, 2010, set aside as four “must be there” days on many an auto enthusiast’s calendars. SEMA – Specialty Equipment Marketing Association – hosts this annual show in Las Vegas, a trade association consisting of original equipment and aftermarket manufacturers, retailers, distributors, car dealers, installers, restoration [...]

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